Hyperdrive
Ford Under Pressure to Provide Path to an All-Electric Future
- Investors eager for answers at automaker’s Capital Markets Day
- CEO Farley expected to reveal an EV plan to rival GM’s big bet
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Riding a rising stock price, a splashy new model intro and a friendly presidential visit, new Ford Motor Co. Chief Executive Officer Jim Farley faces his biggest test yet: Explaining his strategy for making the 118-year-old automaker relevant in the electric age.
Farley on Wednesday convenes the company’s long-awaited Capital Markets Day, where investors and analysts hope he details a vision for embracing an all-electric future that rivals the audacious goal that General Motors Co. CEO Mary Barra set out. She pledged to ditch the internal combustion engines by the middle of the next decade.