Business of Sports - Bloomberg

Sports

Teenage basketball team plating friendly match at indoors basketball court

LeBron’s Manager Leads $100 Million Investment in Youth Sports Startup

Women's Sports Go to Battle for Better Pay (Homepage) — Avalon Nuovo

As Billions of Dollars Pour Into Women’s Sports, Players Seek a Bigger Cut

Record TV ratings and investment are boosting everything from the WNBA to upstart volleyball leagues. Female athletes want a greater share of the windfall.

The NBA Has Fallen Into an Efficiency Trap

The NBA Has Fallen Into an Efficiency Trap

Mukesh Ambani In Mumbai

Asia’s 20 Richest Families of 2025

Super Bowl LIX: Kansas City Chiefs v Philadelphia Eagles

People Bet More on the Super Bowl in New Jersey Than in Nevada

Women's Sports Go to Battle for Better Pay (Homepage) — Avalon Nuovo

As Billions of Dollars Pour Into Women’s Sports, Players Seek a Bigger Cut

Record TV ratings and investment are boosting everything from the WNBA to upstart volleyball leagues. Female athletes want a greater share of the windfall.

Mukesh Ambani In Mumbai — Indranil Aditya/NurPhoto/Getty Images

Asia’s 20 Richest Families of 2025

As Trump begins his second term as president, the next four years are unlikely to pass quietly for the region's corporate titans.

The Game Changer: How Ely Callaway Remade Golf

The Game Changer: How Ely Callaway Remade Golf

Twenty-four years after the death of the man who gave the world the Big Bertha driver, his memoir is being published. Bonus: Through AI, you can hear it in Callaway’s own voice.

Chiefs-Eagles Super Bowl ‘Trades’ Pit State Regulators Against Feds — Nick Little

Chiefs-Eagles Super Bowl ‘Trades’ Pit State Regulators Against Feds

Crypto.com and Kalshi have made an end-run around state regulators to allow wagers on the NFL championship, the biggest betting day in American sports.

Betting $10,000 Every Sunday — Ben Lowy

Betting $10,000 Every Sunday

Inside the fan experience of five dedicated gamblers, who say they do it for the camaraderie as much as the money.

Bloomberg Business of Sports

NHL's Global Push

38:40

Bloomberg Business of Sports

NHL's Global Push

38:40

The Deal with Alex Rodriguez and Jason Kelly

The Deal: Ted Leonsis

The Deal with Alex Rodriguez and Jason Kelly

The Deal: Ted Leonsis

Josh Richards

The Deal with Alex Rodriguez and Jason Kelly

The Deal: Carolyn Tisch Blodgett

The Deal with Alex Rodriguez and Jason Kelly

The Deal: Carolyn Tisch Blodgett

The Deal: Steve Pagliuca

The Deal with Alex Rodriguez and Jason Kelly

The Deal: Steve Pagliuca

Business of Sports Newsletter

Washington Capitals v Boston Bruins

Ted Leonsis Bets on More Sports IPOs When Private Equity Wants Out

Super Bowl LIX Previews

Is New Orleans a Better Super Bowl Host Than Vegas?

AFC Divisional Playoffs: Baltimore Ravens v Buffalo Bills

Josh Harris’s NFL Sunday Points to Evolving Sports Ownership

NFL Commissioner Roger Goodell Interview

NFL Expansion May See Entire Division of Teams Overseas

Videos

Tennis Legend Billie Jean King On Women's Sports

Tennis Legend Billie Jean King On Women's Sports

Stephen A. Smith on Building His Sports and Media Empire

Stephen A. Smith on Building His Sports and Media Empire

Former Quarterback Drew Brees on Super Bowl, Ticket Prices, Flag Football

Former Quarterback Drew Brees on Super Bowl, Ticket Prices, Flag Football

WWE Wrestler Seth Rollins on the Move to Netflix

WWE Wrestler Seth Rollins on the Move to Netflix