Cars
Mercedes-Maybach Takes a Stealth Wealth Cue From Rolls-Royce
New Night Series packages offer customers more options and the company more profits.
On Tuesday, Mercedes-Maybach didn’t unveil a new car, but its new Night Series options program essentially signals an addition to the German auto manufacturer’s top of the lineup.
The Night Series design package allows customers to personalize their luxury vehicles to higher degrees of exclusivity. There are extra options for exteriors and interiors, such as dark chrome and rose gold trim, dark-gloss wheels, jewel-cut surfaces and herringbone wood patterns built into the cabin. There’s also a special startup animation that will appear on the vehicle’s computer interface and unique-hued ambient lighting inside the car.