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Spotify Debuts in Japan, Complete With Karaoke Lyrics
- Company will offer free service supported by advertising
- Spotify has more than 40 million paying customers globally
Spotify Plans as Music Streaming Wars Heat Up in Japan
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Spotify Ltd. is bringing its popular online music service to Japan, a large and lucrative market where fans have demonstrated a continuing fondness for CDs and even vinyl records.
Spotify, the world’s largest music-subscription business, will offer a free, advertising-supported service as well as an ad-free version for 980 yen ($9.70) per month starting Thursday, the Swedish company said at a Tokyo news conference. Reflecting the country’s predilection for karaoke, Spotify also introduced a new feature that shows lyrics while tracks are playing.