Jaguar Is the Hottest Car Company in America
The British brand’s new F-Pace SUV has made all the difference.
This article is for subscribers only.
The memo that the U.S. car market is finally slowing down apparently didn’t make it to Coventry, England. From its U.K. headquarters, Tata Motors' Jaguar brand has rocketed to the front of an increasingly listless crowd of vehicles in America.
In the first seven months of this year, Jaguar sales 1470407182626 surged 59 percent, handily outpacing every other brand on the road. Volvo was a distant second, with a 29 percent increase in cars sold. Most of Jaguar’s luxury rivals—including Acura, BMW, Cadillac, Lexus, and Mercedes—have reported a dip in sales for the year to date.