Under Armour to Partner With Kohl’s in Push to Become Mainstream
- Deal puts athletic brand in 1,100 department stores nationwide
- Under Armour will supply apparel, accessories and footwear
Under Armour Inc. is expanding its reach through a partnership with Kohl’s Corp.
Kohl’s will sell the brand’s apparel, accessories and footwear at all of its more than 1,100 stores across the U.S. starting March 1, the company said. Under Armour is also testing its HealthBox fitness tracker at the retailer.