Pursuits
Amazon Says ‘Prime Day’ Sales Up 30 Percent for Merchants
- International demand helps boost sales on second promotion
- Company says problem with ‘Lightning Deals’ was resolved
Amazon's 'Prime Day': How Did Sales Stack Up?
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Amazon.com Inc. said Prime Day sales from third-party merchants surged 30 percent compared with a year earlier, fueled largely by international demand.
While U.S. sales appeared to start slowly on Tuesday, hampered by technical glitches, the world’s largest e-commerce company built momentum on the summertime promotion it created last year to entice shoppers to subscribe to its $99-a-year Amazon Prime membership.