Apple’s IPhone Sales Have Analysts at Odds
Upgrade rate, consumer health, and even Brexit are in the mix as Wall Street awaits the next model.
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Apparently forecasting iPhone sales is harder than it looks.
Analysts on Wall Street can't seem to agree on whether demand will be strong, weak, or flat. A lot goes into predicting sales for Apple Inc.'s most popular product. From the health of the consumer to the average time it takes a current user to upgrade, analysts covering the stock have much to consider when making their estimates. And yes, that includes Brexit.