Pursuits
Snow White Spotted at Wanda City Triggers Backlash From Disney
- Snow White lookalike spotted in mall at entertainment complex
- Wanda says its mall retailers brought in non-Wanda characters
Snow White at Wanda City Triggers Disney Backlash
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Walt Disney Co. said it’s prepared to take action to protect its intellectual property rights after performers dressed as Snow White and Captain America were sighted at Dalian Wanda Group Co.’s new theme park and entertainment complex in China.
“We vigorously protect our intellectual property and will take action to address infringement,” the company said in an e-mailed statement Monday in response to Bloomberg News queries about the characters, who resembled ones from Disney. “Our characters and stories have delighted generations, these illegal and substandard imitations unfortunately disappoint all who expect more.”