Pursuits
No One Wants to 'Amazon and Chill' and That's Good for Netflix
- Amazon introduces $8.99 stand-alone video streaming service
- Netflix brand and superior content will prevent defections
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Amazon.com Inc.’s new video-only subscription sets up a showdown with Netflix to win eyeballs for Internet-based movies and series, but Netflix’s brand strength and popular culture stronghold means it is likely to weather the increased competition, analysts said.
The new service from the Seattle-based online retailing giant costs $8.99 a month, a dollar more than a basic Netflix subscription and one dollar less than Netflix’s most popular standard subscription.