Can an On-Demand Lawyer Startup Transform the Legal Business?

The law firm revolution will be "technology-enabled."
Photograph: Getty Images
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John Suh is certain he can put lawyers back to work.

A perfect illustration of how he plans to do it can be found in a bland office building in Pasadena, Calif., that is headquarters to the Arroyo Law Group. You could be forgiven for confusing Arroyo, at which a group of lawyers helps small businesses navigate legal problems, for a typical law office. A closer look, though, reveals oddities. Employees arrive and leave whenever they want. In the course of a day, they take around a dozen half-hour calls from clients, many of whom they have never heard from before, and may never talk to again.