Twitter Taps More Seasoned Dorsey to Restore Site's Lost Allure
- Board decides a founder as CEO is its best path forward
- Dorsey's decision complicates IPO for payments startup Square
Why Twitter Named Jack Dorsey Permanent CEO
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Bringing back the creator of the 140-character tweet proved too alluring for Twitter Inc.’s board to pass up -- even if means sharing him with another company.
Twitter named co-founder Jack Dorsey permanent chief executive officer, removing the interim title he’s held since July. Dorsey’s strengths as an inventor of the social-media service, and the sense that he has matured as a leader, ultimately outweighed the board’s concerns about him also remaining CEO of payments company Square Inc.