China’s Game Makers Target $7 Billion Japan ‘Treasure Chest’
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So many Chinese smartphone game makers are coming to the Tokyo Game Show that organizers scrambled to find more floor space for them.
The creators of Smart Jojo, The AirBender and Attack! Three Kingdoms are among those attending this week’s show to meet Japanese publishers, attract talent and promote their titles in the world’s biggest mobile games market. There will be record attendance this year with 473 vendors, including more than half from abroad, as of Sept. 1, according to organizers.