Root-Beer Drinkers in Denver, Philly Get First Taste of Sweetmyx
PepsiCo is testing a new ingredient in its Mug Root Beer.
Jeremy HudsonThis article is for subscribers only.
PepsiCo Inc. is selling the first beverages with a new ingredient called Sweetmyx S617, the latest attempt to make lower-calorie drinks more palatable to consumers.
As a test, a reformulated version of Mug Root Beer will be sold using Sweetmyx in Denver and Philadelphia, PepsiCo said on Friday. The new ingredient, a so-called flavor modifier created by San Diego-based Senomyx Inc., allows PepsiCo to reduce the amount of sugar and calories in the drinks. Manzanita Sol, an apple-flavored soda, also will use the ingredient.