Economics

Bison Is the New Beef as More Diners Choose It Over Steak

The growing appetite for bison is part of a wider trend toward organic foods, a small but expanding part of the food industry.

Photographer: Christian Science Monitor via Getty Images
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At $47, the bison filet at Eddie Merlot’s steakhouse is just as expensive as the New York strip steak. It’s also half the size.

The grass-fed meat has fewer calories, less cholesterol or fat than beef, and consumers can’t seem to get enough. Restaurants are raising prices while the meat -- once a niche item -- is now stocked by retailers including Whole Foods Market Inc., The Kroger Co. and Costco Wholesale Corp.