Spotify Just Had Its Best Week Ever on Apple Music's Home Turf

In the week since Apple Music launched, Spotify has spent five consecutive days in the top 10 most downloaded apps list.

Daniel Ek, co-founder and chief executive officer of Spotify Ltd.

Photographer: Victor J. Blue/Bloomberg
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It’s been a week since Apple Music launched, and one of the beneficiaries so far seems to be Spotify. The company with the most to lose just had its best week ever in the U.S. Apple store, measured by how it ranked among the most-downloaded apps. Spotify spent five consecutive days as the ninth-most-popular iPhone app in the U.S., a spot it hadn't reached for even a single day since December 2013. (Spotify has since fallen to No. 10, which still puts it ahead of its performance for almost every day in its history.)

More attention for streaming music has generally been good for Spotify, even if it is not the business making the news. Spotify’s app also saw a big jump in the download rankings on the day that Jay-Z launched Tidal. And while Spotify took a hit in early June, when Apple announced plans at WWDC to stream music, it quickly recovered. Of course, downloads aren't the only measure of success for the company. The biggest question is how many people it gets to sign up for premium subscriptions, and that isn't clear from this data. A Spotify spokesperson didn’t immediately respond to a request for comment.