Pursuits
Russian Pancake Czar Targets Manhattan With Mom’s Secret Recipe
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If you want to win the hearts and minds of Americans, start with their bellies.
That’s Mikhail Goncharov’s recipe. The founder of Russia’s largest chain of blini -- thin, fried pancakes filled with everything from caviar to cheese -- is kicking off the global expansion of his fast-food chain Teremok in Midtown Manhattan this fall.