Online Ad Spending to Pass TV Spots This Year, Consultant Says

Online advertising spending will exceed outlays for broadcast television spots this year, according to a report released Monday by FTI Consulting Inc.

So-called core online advertising, defined as money spent on search engines and digital sources not affiliated with traditional media, will climb 11 percent to $41.8 billion this year, Washington-based FTI said in a statement. Broadcast ad revenue will rise minimally to $38.9 billion.