Amazon.com Unveils Dash Button for When You Need Detergent
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In its quest to connect people and products faster than ever, Amazon.com Inc. is testing a new service that lets customers instantly order household items like laundry detergent and baby food -- without touching a computer or smartphone.
The new Amazon Dash Button has an adhesive strip and can be mounted to a washing machine or a kitchen cupboard, or anywhere a customer is likely to notice a certain product is running low. The detergent-deficient user pushes the button, which uses home Wi-Fi networks to alert Amazon to deliver the item, saving the customer a trip to the store -- or even a visit to the Amazon app. Consumer brands such as Tide, Clorox and Huggies are available via Dash.