Why Did KFC Let a TV Crew Inside Its Chicken Operation?

One analyst notes that most people would rather not know details of where their meat comes from

A KFC restaurant in London.

Photograph: Newscast/UIG via Getty Images
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BBC television is about to give viewers an in-depth look at how KFC raises, kills, and serves millions of chickens to its British customers every year.

The fast-food chain gave BBC journalists access to its operations for a three-part documentary, The Billion Dollar Chicken Shop, which starts airing tonight in prime time on the network's flagship channel.