Pursuits

Lines Form at Chanel’s China Stores After Euro-Driven Price Cuts

Lines Form at Chanel's China Stores as Prices Cut

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As Lily Li waits in line outside the Chanel SA store in Hong Kong’s central financial district, the nearby Chloe, Berluti and Ralph Lauren stores stand almost empty.

Li is among about 40 shoppers seeking to grab a bargain after Chanel started cutting prices in the region to account for a yearlong weakening of the euro that has driven Asian shoppers to cities such as Paris for their luxury purchases. Some didn’t make it inside, being turned away by a store employee because their chosen item had already sold out.