Jaguar Land Rover’s Performance Unit Plots Stand-Alone Models

Jaguar Land Rover’s Special Vehicle Operations unit may create distinct cars instead of just modifying existing ones to build a following among consumers seeking a high-performance alternative to BMW, Audi or Mercedes-Benz.

“We’re certainly looking at that, and we’ve got the capability to do that,” said John Edwards, head of the Whitley, England-based company’s performance unit. “Is there an opportunity for us to do a completely stand-alone car? Maybe.”