Hess Collection Boosts National Structure for U.S. Sales

The Hess Collection said it will strengthen the focus of its U.S. wine sales force, moving Vice Presidents Brian Batridge and Chris Ireland into broader roles as National Sales Director Jill Goodrich-Collas steps down.

Ireland, who led the Eastern division sales team, will head up a National Accounts division focused on on-premise and chain retail sales, while Batridge, who led the Central division, will be responsible for National Field Sales and teams based in the northeast, southeast, center and west of the country, Hess said in a statement on Business Wire. Both will report to Chief Executive Officer Timothy Persson.