AB InBev, Heineken’s Exclusive Beer Deals Capped by Mexico
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The Mexican units of Anheuser Busch InBev NV and Heineken NV must cap exclusive distribution deals with small retailers selling their beer at 20 percent or pay fines, the nation’s antitrust regulator said.
The brewers, which according to Barclays Plc control 98 percent of the Mexican beer market, reached an agreement with the nation’s Federal Competition Commission after a three-year probe prompted by SABMiller Plc, according to a statement today. The deal excludes large convenience-store chains such as Oxxo.