Obama Takes On Google in Law to Protect Privacy of U.S. Kids

President Barack Obama is clashing with companies that make money tracking the intimate details of schoolchildren’s lives, including their grades, health and disciplinary records.

In his State of the Union address Tuesday, Obama pushed for a law that would protect student privacy by banning the sale of personal data collected in the classroom to third parties for marketing. He’s also encouraging companies to sign a voluntary pledge not to do so.