Pursuits
Apple’s IPod Dominance Revisited at Billion-Dollar Trial
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Steve Jobs saw Apple Inc.’s 70 percent market share for digital music slipping in 2004, called competitors “hackers” and told his staff in e-mails that Apple needed to pivot, according to evidence presented to a jury.
“We may need to change things here,” Jobs wrote to a top iTunes executive when he heard about online startups planning to bypass the service, setting in motion what lawyers suing Apple claim was an effort by the company to thwart rival music stores to maintain a monopoly over digital players.