Deals
Vodafone-Liberty Global Deal Is End Game of Their Duel: Real M&A
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If Vodafone Group Plc and Liberty Global Plc really want to dominate the phone, cable and wireless market in Europe, they should quit competing and try merging.
The companies were among large cable and phone operators that gobbled up smaller players in more than $200 billion of European deals since 2011 to gain customers and market share. A merger of Vodafone and Liberty would be the next logical step, according to Bank of America Corp. Vodafone Chief Executive Officer Vittorio Colao told Bloomberg News last week that John Malone’s Liberty could be a good fit at “the right price.” A deal would create the biggest company in Europe selling bundled packages of mobile, phone, Internet and TV services.