These Designers Are Betting Men and Women Will Buy the Exact Same Outfits
This article is for subscribers only.
The difference between women's wear and menswear is almost meaningless, so long as you're a woman: boyfriend jeans, slouchy button downs, and loafers are all fair game. The reverse isn’t quite so easy. Try to put a man -- even a famous pop star -- into harem pants and you’re going to get some push-back.
But Scott Studenberg and John Targon think they have have found a way to sell dress-like apparel to men with their “ambisexual” clothing line Baja East, whose first runway show will take place on September 6th during New York Fashion Week.