Erdogan Party Touts HSBC Advertorial in Foreign Media Offensive
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Amid efforts to discredit negative foreign press coverage and counter with their own English-language take on the news, Turkish politicians found support in an advertorial from HSBC Holdings Plc.
Titled “Turkey: inside the new global growth machine,” the piece was printed in the U.K.’s Daily Telegraph on May 29 and then published on the website of Prime Minister Recep Tayyip Erdogan’s office, which translated it as “Toward a Turkish Empire.” The website listed the piece under a section called “Turkey in the world press” and didn’t note that it was sponsored content.