Dylan Pitching Fiat’s Chrysler Stirs Rock Star Sellout Talk
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Bob Dylan’s Super Bowl commercial for Chrysler Group LLC caused an immediate stir on Twitter, as fans debated the musician’s decision to narrate a patriotic spot for the redesigned 200 sedan.
“You can’t fake true cool,” Dylan intoned over images of autoworkers in Detroit, joining Eminem and Clint Eastwood, who appeared in past Chrysler Super Bowl commercials showcasing the U.S. auto industry. “You can’t duplicate legacy.”