Pursuits
NFL Sells Tables for $50,000 at Meyer’s Super Bowl Forty Ate
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The National Football League is getting into the restaurant business, hiring Danny Meyer’s Union Square Hospitality Group to run a steakhouse in the run up to the Super Bowl and putting the most desirable tables on sale at $50,000 each.
Forty Ate, which takes its name from the 48th edition of the NFL championship game that will be held Feb. 2 at MetLife Stadium in East Rutherford, New Jersey, will serve lunch, dinner and bar snacks from Jan. 27 through game day inside the Renaissance New York Times Square Hotel, according to Mary Pat Augenthaler, vice president of events for the NFL.