AMR-US Airways Merger Puts Loyalty Plans to Livery on To-Do List

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As AMR Corp.’s American Airlines nears the end of two years in bankruptcy after winning approval to merge with US Airways Group Inc., the equally arduous chore of creating the world’s biggest carrier is poised to begin.

Led by US Airways Chief Executive Officer Doug Parker, the new American’s employees will act on plans crafted in the past eight months. They face structural tasks that include melding frequent-flier plans and deciding on a regional-jet fleet, as well as details such as picking an aircraft paint scheme.