Sony’s Lost Generation Risks Push to Restore Walkman Mojo

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To hear Yoshinori Onoue tell it, designing the perfect TV requires more than just engineering acumen. It also takes the eye of an artist.

“There’s a canvas on which you paint the picture, and that’s the panel. It has to be absolutely clean,” the veteran Sony Corp. engineer explained. “Then you apply the colors,” he said, describing the three years it took to fine tune contrast and crispness. “There’s no equation for it.”