Embraer Sacrifices Margins for U.S. Regional-Jet Sales
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Embraer SA, Brazil’s best-performing stock this year, is sacrificing margins as it fights to overtake Bombardier Inc. in U.S. jet sales.
The trade-off is part of reaping big orders from U.S. carriers such as United Airlines, Chief Executive Officer Frederico Curado said. Demand for smaller, cheaper models and discounts to attract customers “put pressure on pricing,” Curado told analysts on a July 26 conference call.