Drive-Ins Skirt Extinction in Cinedigm Deal for Digital
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Cinedigm Digital Cinema Corp. has signed agreements with more than 100 drive-in theaters to install digital projectors, a move aimed at helping owners compete with modern multiplexes.
The conversions from 35mm film are expected to be complete by early summer, when studios release major films including new “Iron Man” and “Star Trek” installments, Cinedigm and the National Association of Theatre Owners said in a statement.