Lincoln’s Sales Fall to Reagan-Era Level on MKZ Sedan Shortage

Ford Motor Co.’s Lincoln sales fell to a 32-year low in the U.S. last month as dealers ran short of the MKZ sedan that the automaker expects to lead the luxury brand’s revival.

Lincoln, which will air its first Super Bowl ads Feb. 3, sold 4,191 cars and sport-utility vehicles in January, an 18 percent drop from a year earlier. That was the fewest since the brand posted 3,506 sales in July 1981, according to Southfield, Michigan-based researcher Ward’s Auto.