UN Says 45 Companies, From Coke to Levi’s, Join Water Effort

The United Nations has received support from chief executive officers at 45 companies, from Levi Strauss & Co. to Coca-Cola Co., in an effort to use water more efficiently.

The companies joined the UN Global Compact in committing to improve water-management practices during a meeting in Rio de Janeiro today, according to a statement. The compact is the world’s biggest organization backing sustainability measures.