How Unhip Amazon Can Walk the Fashion Runway
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May 11 (Bloomberg) -- When I caught Jeff Bezos’s eye at thepress preview for the Metropolitan Museum of Art’s new CostumeInstitute exhibit, which Amazon.com Inc. sponsored, his faceburst into an enormous smile. I’d like to think this was becausethe Amazon chief executive officer likes me so much. (We seeeach other socially on rare occasions.)
But I suspect he was mostly glad to see anyone herecognized. We were probably the only two people in the room whocould tell you who Linus Torvalds is, or Myron Scholes: twonerds, however grown-up and pulled together, in a crowd offashionistas.