DirecTV Seeks Strategy With Advancing Stock Aided by Cash: Tech

DirecTV Chief Executive Officer Mike White calls himself a strategy guy, a trait earned from years working for future Republican presidential candidate Mitt Romney at Bain & Co. in the early 1980s.

“The first thing I did when I got to DirecTV was say, ‘Let’s take a fresh look at strategy,’” White said in an interview. White is entering his third year at DirecTV, the largest U.S. satellite provider, after a six-year stint as the CEO of PepsiCo International. “I’m constantly evaluating all of our options,” he said. “We look at everything.”