Pursuits
Lotus Sale Seen 30 Years After Bond Let Go With No Profit: Cars
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James Bond stopped using Lotus as his vehicle of choice to fight villains 30 years ago. Investors say Malaysia’s Proton Holdings Bhd. should follow suit in abandoning the sports-car maker.
Proton, the Malaysian maker of sedans and taxis that bought control of Lotus in 1996, hasn’t made any profit from the British unit for 15 years and probably won’t at least until 2014. Now that Proton itself may be divested by its state-run parent, investors such as Gan Eng Peng say Lotus Group International Ltd. is ripe for a sale.