Black Friday IPod Deals Show Stores Bowing to Buyers: Retail

Lock
This article is for subscribers only.

Every Black Friday, there’s a staring contest between retailers and shoppers over price. This year, the stores may have blinked first.

Chains such as Toys “R” Us Inc. and Gap Inc. are opening earlier and offering more markdowns than ever on the day after Thanksgiving, said Mary Delk, a director at Deloitte Consulting. The result may be higher sales and lower profits for retailers over the holiday season.