New York Ironman Triathlon Competition Sells Out $895 Slots in 11 Minutes
The inaugural New York City Ironman triathlon race sold out its regular $895 slots online in 11 minutes, organizer World Triathlon Corp. said in a press release.
The race, scheduled for Aug. 11, 2012, still has $1,500 slots available, with the additional $605 going to Ironman Foundation charities, according to spokeswoman Jessica Weidensall.
The organization doesn’t reveal how many of the 2,500 spots in the race were sold for $895 and how many were held for the $1,500 charitable donation, Weidensall said. The majority of the slots were $895.
The New York Ironman, the first held in the city, is the most-expensive triathlon in the series. A typical Ironman race costs $575.
“It’s definitely exciting to do a race in your hometown,” said Michele Lamberti, 40, an ABS analyst at Deutsche Bank in New York, who got an entry to New York today. “It’s such a big sport here now. The course sounds great.”
The race consists of a 2.4-mile swim in the Hudson River, a 112-mile bike ride and a 26.2-mile run. Competitors have 17 hours to finish.
Ironman Foundation has donated $10 million to charitable causes around the world since its inception in 2003, according to the World Triathlon release.
For the New York City race, Ironman Foundation is joining with more than 20 charities, including Robin Hood Foundation, to use the event for fundraising, said Charles Macintosh, a mortgage trader at Morgan Keegan Inc. and a member of Robin Hood Foundation team. Robin Hood has about 50 charity slots available with a fundraising target of $5,950.
To contact the reporters on this story: Josh Fineman in New York at Jfineman@bloomberg.net;
Michael Buteau in Bethesda, Maryland, at mbuteau@bloomberg.net
To contact the editor responsible for this story: Michael Sillup at msillup@bloomberg.net
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