Microsoft’s Bing to Be Default Search Engine on BlackBerry
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Microsoft Corp.’s Bing will be the default search engine and map application on Research In Motion Ltd.’s BlackBerry smartphones, a boon for the software maker as it seeks expand in mobile devices and catch up with Google Inc.
Bing will be “deeply integrated” into the devices, creating “unique experiences for millions of BlackBerry customers,” Microsoft Chief Executive Officer Steve Ballmer said today in an unbilled appearance at the annual BlackBerry World trade show in Orlando, Florida. He said the partnership will be ready in time for the holiday shopping season later this year.