, Columnists
Hershey Should Give In to Temptation
There are lots of reasons for the chocolate maker to consider a sale (at the right price).
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Snacks giant Mondelez made a bid for Hershey, the $24 billion maker of the iconic American chocolate bar. Many will tell you that any offer is dead on arrival because Hershey is controlled by a family trust that's long been opposed to selling the company. (Indeed, Hershey put out a statement Thursday afternoon saying it rejected Mondelez's $107-a-share offer.)
But here's why it shouldn't spurn a suitor out of hand: