Alex Webb, Columnist

Amazon-Deliveroo Alliance Would Eat Uber For Dinner

The e-commerce behemoth has picked a worthy partner to compete with the ride-share giant for customers and deliverers.

May 17, 2019 at 10:00 AM UTC

Alex Webb is a correspondent for Bloomberg Quicktake. He previously covered the technology, telecoms and media industries in London, San Francisco and Munich.

A new phase in the food delivery wars.
Photographer: Simon Dawson/Bloomberg

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Amazon.com Inc. and British food delivery startup Deliveroo make in some ways cosier bedfellows than Uber Technologies Inc. does with its own competing service, Uber Eats.

The U.S. e-commerce giant led a $575 million financing round in London-based Deliveroo on Friday. One can't help but wonder whether the investment is an amuse-bouche for a broader tie-up, a chance for Amazon to get a detailed look under the hood of Deliveroo's operations before evaluating an acquisition. There are a lot of reasons why that would make sense.