Tara Lachapelle, Columnist

Comcast, You Can Thank Netflix for the Win

The cable giant is one of the biggest beneficiaries of streaming services because they still require an internet connection.

You can cut the cord, but you still need Wi-Fi.

Photographer: Bloomberg/Bloomberg
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Comcast, grit your teeth and say, “Thank you, Netflix.”

With the media industry so fixated on the cord-cutting trend and the shift to streaming, a simple point that often gets overlooked is that new streaming services require a good internet connection. And who sells those internet connections? Cable providers such as Comcast Corp. That means the same old cable giants whose steep monthly bills had consumers fed up and flocking to cheaper TV-entertainment options are actually still benefiting from the rise of streaming. That also buys Comcast time to figure out how to build its own Netflix-like service.