Tara Lachapelle, Columnist

Netflix Spoiled Us Rotten

Consumers don’t want ads and don’t want to pay up for TV.

October 16, 2018 at 10:00 AM UTC

By Tara Lachapelle

Tara Lachapelle is a former Bloomberg Opinion columnist covering entertainment, telecommunications and deals.

Once you go Netflix ...
Photographer: Chris Ratcliffe/Bloomberg

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Netflix Inc. has spoiled us.

It accustomed viewers to the prospect of a relatively cheap video service without advertising interruptions and with what feels like an unlimited assortment of TV shows and movies that can be watched at any time. It did this at the expense of an economic business strategy, prioritizing customers over profits.