, Columnist
China Goes for Broke in Indonesian E-Commerce
Mainland tech giants are snapping up online-retail startups, but it’ll be hard to make a profit.
Tokopedia PT, Indonesia’s largest online retailer in terms of gross merchandise volume, got $1.1 billion from Alibaba last year.
Photographer: Dimas Ardian/Getty Images
This article is for subscribers only.
China’s deep-pocketed internet giants are fighting a turf war in Indonesia, where e-commerce sales could surpass India’s as soon as 2020.
The only problem is that there’s almost no path to profitability.
