Barry Ritholtz, Columnist

When Sports, Business and Tech Meet

There’s a lot of time to fill between plays in a football game.

September 11, 2018 at 2:20 PM UTC

Barry Ritholtz is a former Bloomberg Opinion columnist. He is chairman and chief investment officer of Ritholtz Wealth Management, and was previously chief market strategist at Maxim Group. He is the author of “Bailout Nation.”

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A professional football game is going to take four hours, of which only 28 minutes is actual play. That leaves a lot of room for turning the game into a fuller interactive and entertainment experience.