Sarah Halzack, Columnist

What Do You Know, Retailers Are Figuring It Out

From Anthropologie to Walmart, old-school chains are starting to get a handle on this whole shopping-in-the-digital-age thing.

In the bag.

Photographer: David Paul Morris/Bloomberg

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In recent years, retail earnings season has typically had a somewhat funereal tenor. Old-school chains have repeatedly put up spotty (if not shoddy) results and offered unconvincing excuses for poor performance, raising questions about their viability in the era of Amazon.com Inc.

But this time around, things are looking … gasp … kind of good. Could it be that retailers are figuring it out?